If you're struggling to generate leads and win new customers, you need to sell without "selling". How? Make your marketing do all the heavy lifting. When you do, you'll generate more leads and get more customers.
Whether you're a small business owner, executive, or entrepreneur in high tech, the professional services sector, or manufacturing - you need to consistently attract new customers to succeed.
FastPath Marketing offers proven strategies and practical sales techniques for catching the attention of new customers, getting them to buy, and keeping them coming back for more - without the hype and no cold calling.
The FastPath to More Customers™ Program is a simple yet powerful system designed to specifically help entrepreneurs and small business owners generate a steady revenue stream. Also available are services including help with business communication articles, business plans, negotiation tactics, and global marketing strategies.
A Blueprint for Creating a Flood of New Business
I'm Ron Stein, founder of FastPath Marketing and creator of the FastPath to More Customers™ Program. I've worked with companies, from start-ups to large enterprises, for over twenty years with a focus on one goal: increasing sales.
Of course this can be easier said than done. It requires an understanding of your ideal customer, solid marketing strategies, and a message that hits the mark. Then techniques and tools that you can use to grab the attention of prospects and move them through the marketing, sales, and retention cycle.
Learn New Ways To Market and Sell
I started my business career as a salesman. Early on I learned that no one knew my customers, territory, and their problems better than me – not even the marketers that supported me. This forced me to develop my own highly successful approach to marketing along with techniques and tools that win business.
More importantly, I realized that in order for marketing to work well, there must an understanding of the entire marketing and selling process. That led me to develop the FastPath Customer Cycle and the techniques I now teach.
If you are tired of wasting time on activities that result in peaks and valleys of revenue flow, why not start attracting new customers with practical strategies and plans that work?
Each article in the The Marketing Strategies Guide is action focused on useful how-to ideas and tactics that work. You'll learn simple but powerful techniques to easily and dramatically increase your customer base and grow your revenue – with no cold calling or hard sell.
Topics include marketing strategy planning, multichannel emarketing, low cost lead generation, tips for better customer service, and how to write great business communication articles.
This Site Will Help You Sell
Everything you and your team do in your business needs to be based on one simple question: "will this really lead to revenue?" Each article in the The Marketing Strategies Guide is action focused with useful how-to advice ideas that will work for you. Here's a sampling of what is covered:
No-nonsense 'How To' Information to Grow Your Revenue
The FastPath Marketing mission is to give you useful guidance and actionable ideas, NOT untried concepts. You'll get valuable tips and solutions that you can use every day to build an efficient and high performance company that drives revenue growth. And learn business leadership coaching skills that will help you build a strong team.
This website and the FastPath to More Customers Program were developed to share with you many years of professional experience in marketing, selling, and business development. The information on this website is free to use because I enjoy coaching and helping people.
FastPath Marketing offers assistance for budgets of all sizes including customized marketing solutions, group and individual programs, and teleseminars. My business experience includes all aspects of marketing, sales and revenue generation, from territory salesman to CEO and technology business consulting.
As a result, you'll benefit with a customized plan and by learning practical ways to close more sales and grow your bottom line – with the support to get you there. 94% of all business failures occur when a system is not followed. Using time-tested systems can give you a tremendous advantage. Please contact me today to discuss how I help you get the results you want.
Marketing is all about building sales success and enjoying the ride – get ready for an incredible journey!
The Marketing Strategies Guide Blog
Stay current on new article postings along with commentary and analysis on emerging business trends and events.
Marketing & Sales Articles
Explore all the great articles on the the Marketing Strategies Guide website.
Time is Money. Stop Talking. Go-To-Market
7 rules that will move you to an action marketing plan.
How Well Do You Know Your Customers and What They Really Need?
Amazing things happen when you truly know your customer base and how they measure success. You will develop better solutions to their problems and understand how to sell them.
Build a Powerful Value Proposition Into Your Story
What's your value proposition? You may be surprised how hard it is to answer this. Hint: Product differentiation is just part of the picture.
Customized Marketing Solutions, Business Coaching, and Workshops
Professional selling and marketing help that will kick your revenue into high gear and crush your competition.
The FastPath to More Customers Now! program is a simple step-by-step plan of marketing strategies and sales tactics that will help you stand out from competition, get the attention of prospects, and close more sales.
About FastPath Marketing
Meet Ron Stein – sales, marketing, and business development expert.
Send your comments or schedule a complimentary coaching call and discuss how my customized marketing solutions can help transform your marketing and selling efforts to get the results you want.
Search The Marketing Strategies Guide Website:
Get unstuck, energize your marketing, crush the competition, and sell more of your products and services with practical and immediately actionable advice.
Learn more about how FastPath Marketing can help you.
Ron's columns are featured every Monday on Florida Trend Business Magazine's website and in their Small Business Edge eNewsletter.
Improve Customer Experience and Satisfaction Levels Before It’s Too Late - The way your customers feel about you will soar with consistent performance. But that can easily be reversed in an instant.
5 Ways To Create A Company-wide Sales Attitude - When every person in your company thinks about sales, they become advocates and customers love that!
How Good Is Good Enough? - A successful new product or service launch depends how market ready it is, not how complete and perfect it is.
Stop Trying to Close Sales Based on Dirty Data - How many more deals would close if you focused only on high quality leads? When leads are “sales ready”, new deals will rapidly come your way.
7 Questions To Ask Before You Say 'Let's Do It' - Signing off on a business case is not the beginning of the planning process. Here’s how to guarantee that your revenue journey will be worth it.
"Ron's presentation on the Steps to Transform Your Business was very informative and helpful. He touched on the basics of developing a marketing plan for a sustainable business and provided the attendees with the necessary tools to begin the transformation process. Each step he discussed was easy to understand but comprehensive at the same time. I cannot wait to hear what he says at the next presentation!"
Tracey Swartz, Director Innovation & Incubation Program
USF CONNECT - University of South Florida Technology Incubator
"Ron, you have opened so many doors in our minds to new possibilities and how to grow our business. I have a feeling we will be saying this a lot to you, but please know how much we appreciate "you" and the time you are spending with us."
Lisa Schaefermeyer, President and CEO AQI Services - Cloud based video remote language interpreting
"I needed help with my overall marketing and turned to Ron for guidance. He listened to me, analyzed the current situation, and quickly zeroed in on an online strategy. The result has been increased targeted traffic to my site, resulting in high quality leads. What a difference!"
Steven Silverman, Principal ofTampa Commercial Real Estate
"The FastPath to More Customers Program is practical, tactical, and hands on. Ron’s system exceeded my expectations and helped me to develop an action plan that got my new company off to a fast start."
Hank Rozycki, President ofInDemand Marketing and Sales Group - Online video marketing solutions and strategic sales services
"A great business idea needs more than just a great business plan, you need direction. With Ron’s guidance we are now prepared for some of the pitfalls and challenges that young businesses usually have to learn for themselves, the hard way."
Chuck Palm, President of Internet Podcasting Network - Web broadcasting and production
"In 2007 I started a new company and was constantly struggling to differentiate my message and find new prospects. The FastPath to More Customers Program gave me marketing strategies that brought focus to my business and increased sales. Ron’s approach is practical and was simple to implement. Thanks for your help!"
Jim Bronson, President of Bronson and Associates - Publisher